Price
Productivity
Macro
Example

Home Page

Back to
NoteBook
Summary

Download
Demo

Price productivity macro allows the user to see the impact of various changes to price, fixed and variable costs on operating income (assumes unit volume is constant).

Income statement ratios for fixed costs, variable costs and profit in percentage format maybe found in the Quarterly Financial Report for U.S. Manufacturing Corporations  (http://www.census.gov/ftp/pub/mp/mfg/msmfg13a.html).

For additional information on this subject see: "Managing Price, Gaining Profit", Harvard Business Review, Sep-Oct 1992.